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Father's Day marketing ideas for your salon
Read our guide to help your salon have ‘the daddy’ of all Father’s Days by reaching a new market, promoting your treatments for men and turning gift sales into regular clients.
Precious gems
Rainbow hair is so 2015; the latest incarnation of this trend is slightly more sophisticated, drawing on the reflective qualities of precious gemstones.
Nontouring - Is it really going to be a thing?
Kim Kardashian announced she doesn’t believe in full-on contouring anymore. Instead she prefers strobing, and nontouring – Find out more about this potential new trend.
Recreate this beautiful braid
We love this gorgeous braided style from the team at Royston Blythe. The combination of ice cream tones and the undone braid is a great options for festival-goers! Here they break down the look, just for you.
How to sell more retail products
Studies show that your client retention can increase up to 30% every time you sell that client a retail item. Read our guide on how to make your salon a one-stop-shop for the services and products your clients love.
The evolution of grey
We know the grey or granny hair trend is here to stay, but as with all trends, it’s becoming more refined.
How to sell more salon gift cards
Retailing your own gift cards has two main benefits – Upfront, guaranteed payment and a new client through your door. Read our guide to increase your profits and client satisfaction.
Summer spa prep
Get clients feeling fresh, relaxed and toned by revamping your spa menu ahead of the Summer sun!
The importance of a good consultation
Consultations are not only a legal requirement before treatment, but also an opportunity to discover what your client wants, along with possible contraindications, and achieve the perfect end result.
New beauty rules
For some time now, Korea has been a major beauty influencer, and Japan has been the leader when it comes to the glossy hair market, but Brazil is catching up with both of them, as more and more of your clients will soon be influenced by Brazilian beauty.
How I made it - Christel Lundqvist
We talk to Creative Director of STIL salon and Global Creative Technical Director for TIGI, Christel Lundqvist.
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Freelance Focus
Freelance Focus, is a one stop resource for anyone working as a freelancer or thinking of going freelance in the hair & beauty industry, which includes a FREE downloadable guide filled with advice, useful insights, experiences and tips (from experienced freelancers) to help you understand the steps needed to make the right choices for you.