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Inspiration

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Father's Day marketing ideas for your salon

Read our guide to help your salon have ‘the daddy’ of all Father’s Days by reaching a new market, promoting your treatments for men and turning gift sales into regular clients.
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Precious gems

Rainbow hair is so 2015; the latest incarnation of this trend is slightly more sophisticated, drawing on the reflective qualities of precious gemstones.
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Nontouring - Is it really going to be a thing?

Kim Kardashian announced she doesn’t believe in full-on contouring anymore. Instead she prefers strobing, and nontouring – Find out more about this potential new trend.
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Recreate this beautiful braid

We love this gorgeous braided style from the team at Royston Blythe. The combination of ice cream tones and the undone braid is a great options for festival-goers! Here they break down the look, just for you.
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How to sell more retail products

Studies show that your client retention can increase up to 30% every time you sell that client a retail item. Read our guide on how to make your salon a one-stop-shop for the services and products your clients love.
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Babylights by Blondor look

Create the look with this full step-by-step...
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The evolution of grey

We know the grey or granny hair trend is here to stay, but as with all trends, it’s becoming more refined.
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How to sell more salon gift cards

Retailing your own gift cards has two main benefits – Upfront, guaranteed payment and a new client through your door. Read our guide to increase your profits and client satisfaction.
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Summer spa prep

Get clients feeling fresh, relaxed and toned by revamping your spa menu ahead of the Summer sun!
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The importance of a good consultation

Consultations are not only a legal requirement before treatment, but also an opportunity to discover what your client wants, along with possible contraindications, and achieve the perfect end result.
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New beauty rules

For some time now, Korea has been a major beauty influencer, and Japan has been the leader when it comes to the glossy hair market, but Brazil is catching up with both of them, as more and more of your clients will soon be influenced by Brazilian beauty.
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How I made it - Christel Lundqvist

We talk to Creative Director of STIL salon and Global Creative Technical Director for TIGI, Christel Lundqvist.

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